E-commerce in the country has been growing steadily as internet users grow and more online retailers appear. This activity has become more normalized, since more and more people turn to this kind of transaction as a means to take advantage of sales and special offers. Online sales have more than doubled in the last few years; from 2011 to 2012 sales grew 57%, and 42% more in 2013.
Mexico is at number 38 in the World Ranking of online retailing. Online sales reach 59% of the internet users in the country.
|World Ranking of online retailing|
In 2013 there were two major spikes on…
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